The Gifts Project: Social Gifting
Apparently, this may be old news but I thought I’d give a good idea a shout out anyways.
The Gifts Project, a small start up based in Israel, gives online retailers “benefit from friends chipping in for each others gifts.” The service which will be releasing more info in January will be using Facebook to connect consumers to online retailers’s specials and there will also be a gift suggestion engine that suggests gifts based on data pulled from the recipient’s Facebook profile.
This is a great idea and I expect The Gifts Project to expand greatly in 2011. I can’t count the times my friends and I have wanted to go in on a gift for another friend and how complicated it got.
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