Megan Do

2010

Posted in Advertising, Friends, Life, Personal, Ramblings, School, Social Media, Uncategorized by Megan Do on December 30, 2010

Every year, I like to look back and remember the memorable things I did that year. 2010 was definitely one of the most memorable years I’ve had. I did a lot of cool things, grew up a lot and met some great people.  With graduation and new job opportunities, I’m excited to see what 2011 brings.

1. Internship in Atlanta

 

 

 

 

 

 

 

 

 

 

 

 

 

After obsessively applying and interviewing for 20+ internships, I found myself at BBDO Atlanta in Atlanta, Georgia and it honestly was one of the best experiences I’ve ever had. I learned so much as in account management intern and got to work with the coolest group of interns ever (DTPATT!). Going to work was never an issue because I had a blast every single day. And after spending three months in Atlanta, I fell head over heels in love with the city–the culture, style, history, everything.

2. Chicago


 

 

 

 

 

 

 

 

 

 

 

 

 

 

Living on my own for three months in a big city and returning to Kansas was difficult so the second I was back, I started planning a Labor Day weekend trip to Chicago with a few close friends. I’d never been before and needed to be back in that big city environment. It was a short and sweet weekend full of adventure, laughs, sightseeing and delicious food.

3. 1,000 followers on Twitter


 

 

 

Before you judge me, I take my social media presence very seriously. Why use social media when what you’re saying doesn’t make a difference and isn’t being heard? After a conversation with a mentor, I realized that I needed to grow up and start using Twitter correctly. That meant more retweeting, sharing links, following interesting people and tweeting about more relevant things. I guess what I’m tweeting is interesting because I’m at 1,000+ followers. 1,000+ followers. Seriously unreal.

4. Campaigns


 

 

 

 

 

 

 

 

Since my first year at KU, I heard about the capstone advertising class called Strategic Campaigns, where a team of students is given a budget to create a marketing campaign for a real-life client. And since my first semester of junior year, I’d been dreaming of putting together the perfect team. This past semester, I enrolled in the class, helped put together the Dream Team and kicked some major ass by winning the account. It was seriously one of the most rewarding experiences I’ve had. I loved my team, I loved our ideas and I honestly miss spending every waking hour with them. Mark my words, in 10-15 years when we’re all tired of our jobs, we’re starting an agency.

5. Turned 21


 

 

 

 

 

 

 

 

 

 

For a year, when I logged into my iGoogle homepage, I would see a countdown to my 21st birthday. The night finally came one of my last nights in Atlanta and my aunt and uncle dragged me to a dark, Irish pub to celebrate with  pints of Strongbow and Guinness and a shot called the Lindsey Lohan. Turning 21 was a blast and I have to say that my social life has improved massive amounts since. I’m trying to enjoy every second of it before 22 hits.

 

-Megan

Gus & Joe Agency Pizza Maker

Posted in Advertising, Websites by Megan Do on September 9, 2010

As the advertising industry gets more and more competitive, candidates need to find a way to stand out in the applicant pool.  Recent examples include The Pilgrimage to Crispin Porter and The Google Job Experiment.

Gus and Joe created an online pizza maker that lets you pick from a variety of ingredients and if you’re an agency and offer them a job interview, they’ll bring you an actual pizza!

Awesome idea. Good luck, guys!

[via Brand Flakes For Breakfast]

-Megan

Lionsgate uses Chatroulette to promote ‘The Last Exorcism’

Posted in Advertising, Video by Megan Do on August 20, 2010

I have absolutely no interest to see The Last Exorcism but this ad campaign using popular video chat site, Chatroulette, is awesome and fucking scary.

[via AdWeek]

-Megan

How much Hipster can you pack in a Jazz?

Posted in Advertising, Video by Megan Do on August 13, 2010

“Free trade.”

-Megan

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The Pilgrimage to Crispin Porter

Posted in Advertising, Social Media, Video by Megan Do on August 9, 2010

Two Miami Ad School of Madrid students, Santiago Cosme and Vicor Javier Blanco, are making a cross-country trip from New York City to Boulder, Colorado without money, transportation and places to stay, with hopes of working for the well-known ad agency. They depart September 3 and will be documenting everything here.

Good luck, boys.

-Megan

Wieden+Kennedy and Old Spice Guy reply to your tweets via YouTube

Posted in Advertising, Social Media, Video, Websites by Megan Do on July 14, 2010

Holy shit. Has there ever been anything more genius than this?

Old Spice Guy has been responding to @replies on Twitter via YouTube all day and it’s turning into a social media frenzy. More than 100 videos have been posted and some have more than 90,000 views. Kudos W+K. This is fucking brilliant.

-Megan

Nissan Leaf iAd

Posted in Advertising by Megan Do on July 6, 2010

This is pretty awesome. I wouldn’t mind banner ads if they were all like this.

[via BannerBlog]

-Megan

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Write a handwritten letter on your computer!

Posted in Advertising, Social Media, Websites by Megan Do on June 17, 2010

It never ceases to amaze me how interactive advertising is getting and just by using a webcam! Last week, I wrote about Crispin Porter+ Bogusky’s awesome banner ad for Kraft Macaroni and Cheese that can recognize your smile. Now, I bring you a web application that lets you write handwritten letters… using your computer.

Pilot (the only brand of pens I use) and Grey Group teamed up to bring us a genius web application that lets you capture your handwriting on your webcam, write e-mails “by hand,” and  publish messages on Facebook.

By using the template below and writing each letter out into its corresponding box and taking a snapshot of the template using your webcam, the application will generate a font using your handwriting. Isn’t that brilliant?

[via Brand Flakes For Breakfast]

-Megan

Wieden + Kennedy World Cup 2010 Nike Press Kits

Posted in Advertising, Art by Megan Do on June 11, 2010

Wieden + Kennedy has taken their Nike account to a brand new level with their World Cup 2010 campaign. They had everyone talking with their “Write the Future” video and now, photos of 11 press kits they’ve created to commemorate the global event have been released and they’re stunning. They recruited sculpter, Diem Chau, to carve 6 internationally known players for each press kit. That’s 66 individually-carved crayons. Incredible.

[via If It’s Hip, It’s Here]

-Megan

“Dad, you’re embarassing yourself.”

Posted in Advertising, Video by Megan Do on June 10, 2010

In March, Kraft Foods shifted their Macaroni and Cheese brand from DraftFCB Chicago, where they have been since 1998, to Crispin Porter + Bogusky. I was curious to see how CP+B would go about changing the image of this legendary brand. From what I remember when I was a kid, Kraft Macaroni and Cheese ads were filled with dancing noodles and lots of neon orange liquid. This week while watching TV, I saw a couple of CP+B’s new spots for the “You Know  You Love It” campaign and was surprised to see that there were no dancing noodles or neon orange liquid but some really pissed off kids.

I will never steal macaroni and cheese from my little brother again. What do you think of the new campaign?

[via AdFreak]

-Megan